THIRD ANNUAL PORTFOLIO NIGHT IN SA TO BE HOSTED BY McCANN JHB.
– The best of the present in the advertising industry meets the best of the future – JOHANNESBURG, Tuesday, May 19th 2015 – McCann Johannesburg is once again hosting the Art Director’s Club (ADC)...
View Article[Video] Competitive Strategy by a Top Management Professor from Harvard
[Video] Competitive Strategy by a Top Management Professor from Harvard The Regenesys Business School is on a drive to identify top professors from around the world – and bring them to SA – thus...
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[Video] Learn from the Pioneers of Inclusive Business Innovation
[Video] Learn from the Pioneers of Inclusive Business Innovation Jessica Hubbard, Deputy Editor; 8 September 2015 Improving education is consistently cited as one of the ways to solve South Africa’s...
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[Video] What the hell is a Content Strategist & does your business need one?
[Video] What the hell is a Content Strategist & do you need one? Jessica Hubbard, Deputy Editor; 21 September 2015 While every good marketer understands that content is king, today’s data driven...
View Article[Video] Does Traditional Advertising Still Work?
[Video] Does Traditional Advertising Still Work? Jessica Hubbard, Deputy Editor; 5 October 2015 Does traditional advertising still carry any weight with consumers – particularly in this digitally and...
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[Video] Why Marketing should start with a problem…
[Video] Why Marketing should start with a problem… Jessica Hubbard, Deputy Editor; 10 October 2015 Although there has been a lot of hype around the so-called arrival of the ‘customer-centric’ era, some...
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[Video] How to make online banner ads your customers won’t hate
[Video] How to make online banner ads your customers won’t hate Jessica Hubbard, Deputy Editor; 14 October 2015 Digital marketing is awash with terms and phrases that get thrown around, often to the...
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[Video] What it takes to crack SEO and deliver great content…
[Video] What it takes to crack SEO and deliver great content… Jessica Hubbard, Deputy Editor; 26 October 15 While Search Engine Optimisation (SEO) is a term often bandied about in marketing...
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[Video] S.A.’s answer to accessible under & post-grad education is already here.
[Video] S.A.’s answer to accessible under & post-grad education is already here. Jessica Hubbard, Deputy Editor; 29 October 15 In the wake of the #FeesMustFall controversy, discussions around...
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[Video] So what gives Digital Marketing the competitive edge?
[Video] So what gives Digital Marketing the competitive edge? Jessica Hubbard, Deputy Editor; 10 November 15 “…what makes Digital so unique in the Marketing mix is that you can actually measure your...
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